Projects
Check out the latest academic and freelance projects I’ve had the chance to create and collaborate on!
SPM330 Final Project
Develop a comprehensive NIL marketing deck for a collegiate athlete, to pitch brands for endorsement.
Final Grade: 100%
Shared on professor's LinkedIn
NIL Case Study Competition
In our class-wide case study competition, our team faced off against nine other groups and earned first place overall! Click the image on the right to see our presentations ​for each week.
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Week One (4th Place): What is the most efficient way John, a busy college basketball player, can produce 12 approved pieces of content that meet Yummy Galore’s guidelines? Create a production plan and posting calendar for John
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Week Two (2nd Place): Why would securing this renewal be impactful for Bryan’s brand as an athlete who knows how to navigate NIL?
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Week Three (1st Place): Does the doctrine of impossibility or impracticability apply to this scenario, considering Star Little's injuries and his role change from player to spectator?
Week Four (3rd Place): Should the revenue-sharing model be adjusted for fairer compensation across all sports? How would you redistribute the $20.5MM pool?
SPM325 Final Project
'Create a publicity plan for a new Major League Soccer team in Oklahoma City beginning play in the 2024 season.'
Comments: "Great ideas, lots of extras, darn near perfect!!"
- Professor Dennis Deninger
Commitment Graphic
Freelance
Comments: "Allison executed my request to perfection. She was able to create my vision for the graphic in such a short period of time and communicated with me continuously along the way, showing updates and sharing ideas that she had to further and better the quality and aesthetic of the piece which I greatly appreciated, leading to a high quality, dynamic graphic that is of the level that many people would sought after. I was so impressed and frankly quite blown away from her understanding of what I wanted as a client, and her ability to visually demonstrate it with ease, guiding ourselves to an even better final product than I had originally requested."
- Dominic Foster
PRL376 Campaign Case Study
Syracuse Crunch 2023 Playoffs Campaign
Comments: "Very well-researched and delivered presentation. Consider submitting this campaign report to the 2024 Silver Anvil competition."
- Professor Joon Soo Lim
SPM348 NFL Account Analysis
Las Vegas Raiders
Comments: "Bonus 10% for the best looking presentation of the semester."
- Professor Ryan Vooris
